Director’s BIO: Sewra G Kidane

Sewra G Kidane is a New York City based, award winning Commercial Film Editor, with over 10 years of experience editing with some of New York City’s top advertising agencies, networks and heavy hitters in the music industry. Her love for working with fashion and beauty based film projects lead her to want to direct her own and first fashion film.

The concept for “Proclamation Punctuation” came about from Ms. Kidane noticing how much she herself was using exclamation points in her correspondences. They were everywhere! There were exclamation points in business emails, casual emails, even serious toned emails! Yet, taking them out seriously changed the tone of what she was trying to convey. She’s a very sunshine type of personality and not having them in, just wasn’t staying true to who she was!…